Copywriting Services

At Guide 5 we subscribe in the belief that good copy can play a vital role in making or breaking a business. In today's complex and competitive business environment good copy can build a favourable image for your brand and take it further, while bad copy can hamper your brand development.

Our copywriting services are clearly classified into two broad areas

• Keyword centric web content writing for SEO
• Marketing driven copywriting for various communication collaterals

Lets quickly explain you the above two services by addressing some immediate questions that you may have.

What is SEO and keyword centric copywriting?

SEO (Search engine optimization) is a process that helps websites achieve top rankings in search engines like Google, Yahoo, MSN, Alltheweb, Teoma, askjeeves and various others. One of the vital elements to search engine success is website content.

The site must be rich in content and must contain all the relevant keywords. Basically keywords are the terms that a user would usually submit in the search engine to find a particular category of website.

For example, a user looking for real estate in London might use the following words in search engines to look for relevant websites

'real estate London, good real estate in London, affordable London real estate'

The search engines in their results would display only those websites, which have the above keywords in their copy.

Therefore it is necessary that your website content is infused with words that users use in search engines to find your category of websites.

Guide 5 integrates keywords into website content seamlessly so that they look part of the content and don't stand out awkwardly as search engine keywords.

Request a quote | Mail us your queries about keyword-centric copywriting service.

What is marketing driven copywriting, how will it help me?

Marketing driven copy is basically a potent weapon to communicate your marketing message effectively. Creative copy engages the user and grabs their attention to your communication

Marketing driven copywriting will aid in building your brand, increase sales and help you stand out in the crowded marketplace.

Our marketing driven copywriting services include:

• Website Content writing
• CD-ROM copywriting
• Brochures / Product Catalogue copywriting
• Newspaper / Television Ads
• Corporate Presentation copywriting
• Product Guide development
• Press releases

We will understand your communication objectives and develop a copy around
pre-defined concept or develop a new concept or an approach.

For websites we can infuse the copy with keywords to give you a dual benefit of SEO and creative communication

For more information on how we can help you develop effective communication tools with our creative copywriting service, please get in touch with us.